What is mystery shopping?
Mystery shopping is the secret shopping that is carried out by organizations or big companies for few reasons like knowing their own growth statistics, their way of working, their management and behavior and sometimes to know the competitors strategy of profit maximization. Mystery shopping is done secretly so as to know the accurate details according to the demands of the customer. It can be done by nay individual but big brands hire the investigators to have more appropriate information and those secret shoppers are called mystery shoppers.
Who is mystery shopper?
Mystery shopper is an individual who secretly shops or take services in order to know the other company’s strategy of gaining the maximum profit in the market. The mystery shoppers are given the details that are to be investigated. Big brands generally hire investigators to know the accurate information and then proceeding further. Sometimes companies do their own mystery shopping to know their staff behavior and management.
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